Celebrity Make Up Artist AJ Crimson was a keynote speaker on Day 2 of The Makeup Show Orlando. Hey gave great advice about working as a freelance makeup artist and how to really market your brand. He has an agency called Blackboard Group and talked about how he would love to see the makeup community share more and work together.
AJ stressed the importance of MUAs taking an active role in their personal brands and when working on photoshoots. He encouraged us to stop undercutting ourselves and re-evaluate what’s working vs. what’s not. For MUAs transitioning from retail, he urged us to stop thinking about makeup like you do when working at the counter. Most products have multiple uses and it’s not always required to use so many different things to achieve a look. For example, you don’t always need a separate concealer as well as a foundation. If you use a full coverage cream foundation, it can work as a concealer. Sometimes, those extra products are just selling points. This tip is helpful when building a kit. You can save money by investing in multi-purpose products.
AJ also did a makeup demo to promote his brand new Creme Foundation line. He has 8 shades that were hand mixed and according to him were made with a lot of love. ;-p
I got a chance to talk to AJ. He’s really passionate about makeup and having a product that’s easy to use on a diverse clientele. His creme foundations as well as his lipglosses can work on anyone. He had a booth set up in the vendors hall as well. Where he and his staff did demos and allowed us to test out his products.
I wasn’t able to get all 8, but I did get three of them: 2 which is a light shade, 4 which is a medium shade, and 8 which is a dark shade so that I can mix them to work with my clients.
I used this foundation for the 1st time on my fellow Houston Fashion Blogger Shasie. I did her makeup last week for our Holiday Party. I’m totally in love this foundation. A little goes a long way. Even though it’s a cream, it’s very light weight. Shasie said it felt really good on her skin and she got lots of compliments. I’d highly recommend this makeup!! Below is a picture of the two of us at our Houston Fashion Blogger Holiday Party sponsored by Saks.
You can purchase these incredible foundations at AJCrimson.com