I purchased the Loreal Magic Perfecting Base last month when I saw it on sale at Kroger’s grocery store.  I’ve had my eye on this primer since 2011 when I saw my friend and fellow Makeup Artist Jennifer use it for a photoshoot.  The reason I hadn’t purchased it sooner is because it was a bit pricey.  Before last month, I hadn’t seen it cheaper than about $13.  That’s a lot to me, for a drugstore primer that I haven’t used before.

Here’s a picture of it on sale at Kroger’s.  I started to get 2 of them, but since I hadn’t used it before, I decided to wait and try it out first.  I ended up waiting too long to try it and by the time I went back, the sale was over. 🙁  I’m not sure why it was a close out sale because the product hasn’t been discontinued.  I even checked the packaging and it was the same as the ones that were regular priced.

Here it is opened.  I like that it’s a pale pink color.  So cute and feminine. ;-p

Here it is on my hand.  The consisitency is similiar to a thick gel.  When rubbed into the skin, it just melts and provides a barrier between your skin and the product. It feels similar to MAC Matte gel, but a bit thicker.

Overall, it’s not a bad product, especially for less than $7.  I wouldn’t say it’s the best primer I’ve ever used in my life, but I can tell the difference between wearing it versus when I don’t wear a primer at all.  My makeup blends better and my skin is definitely smoother.  I didn’t notice that much of a difference as far as controlling oil, but I don’t think this product is even geared towards absorbing oil so I can’t hold that against it.  Again, I’ll say I can notice a difference when I wear it versus nothing, but I do have to blot a few times throughout the day. I’m proud to report it didn’t leave a white film so it’s safe for women of color to wear without appearing ashy. *whew*

Even though I do like the color ( my favorite colors are pink and purple.)  I don’t like the jar.  I’d rather squeeze or pump out my primer.  Yes, I know with jars, you’re able to get all of your money’s worth by scraping everything out, but I prefer tubes and pumps because they’re more sanitary.  Unless I find it on sale, I probably wouldn’t buy it again.